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How we handle your personal data
1. Who is responsible
This website and its enquiry tools are operated by Vacant Ideas (Registration No. 202203127666 / TR0264246-H) under the HomeHelm brand as an LG Subscribe sales enquiry and product-information channel. Contact: inquiry@lgsubscribe.asia.
If you proceed with an LG application or contract, LG Electronics (M) Sdn. Bhd. may separately handle the application and service data under its own terms and notices.
2. Data we may collect
- Enquiry details: name, WhatsApp number, area, product interest, selected model, fit-check answers, timing and optional promotion choice.
- Routing and CRM details: assigned advisor, lead reference, campaign/source, status, follow-up notes and outcome.
- Recruitment details: name, phone, email, location and optional message submitted through the first-step agent-interest form. We do not ask for an IC number in that form.
- Technical and attribution data: page URL, UTM parameters, date/time, browser or device information and IP address received by the service.
- Basic activity counts: registered page and action, broad referral source, registered campaign, device class, page version and Malaysia date. The aggregate dataset stores counts without visitor IDs, IP addresses, user agents, raw URLs, customer details or a history linking your visits. Our hosting services receive connection metadata to deliver and secure requests.
- Optional measurement data: Meta click/browser identifiers, Meta Pixel activity, a hashed WhatsApp number and enquiry/application outcomes only after marketing-measurement consent; Umami website usage only after analytics consent.
Do not submit identity documents, payment details or sensitive personal data through the fit-check form or first WhatsApp message.
3. Why we use it
- To answer the enquiry, recommend a suitable next step and continue the requested WhatsApp conversation.
- To route the lead to the advisor shown or assigned, store it in HomeHelm Hub, avoid duplicate records and manage follow-up.
- To review an agent-recruitment enquiry and contact the applicant about the next onboarding step. Any later identity documents must use the designated secure onboarding process and a specific notice.
- To maintain security, prevent abuse, troubleshoot and keep audit records.
- To send promotional WhatsApp updates only where separate optional consent was given, subject to opt-out.
- To assess page activity using basic counts, and use Umami or Meta advertising measurement only with the relevant optional consent.
4. Choice and consent
Submitting an enquiry asks us to contact you about that enquiry. It does not automatically enrol you in promotional updates.
The promotion checkbox is optional and unticked by default. Basic activity counts operate before a choice and can be declined in “Privacy settings”. We honour previous analytics refusals, Do Not Track and Global Privacy Control for these counts. Umami and Meta measurement remain off until you give the relevant consent. Refusing optional tracking does not prevent the fit check from working.
We keep daily activity totals for 90 days, then monthly totals for 13 calendar months including the current month. These totals are not joined to customer records. Blocking, refusals and failed delivery can leave gaps.
You may withdraw promotion consent by telling the advisor or emailing us. You may withdraw optional website tracking through the site’s privacy settings.
5. Who may receive it
Data may be available only as needed to the assigned LG Subscribe advisor, authorised HomeHelm/Hub administrators, website and CRM hosting providers, WhatsApp/Meta when you use those services, and LG where you choose to proceed with an application or service.
Some technology providers may process data outside Malaysia. Their own terms and privacy notices may apply. We do not sell your enquiry data.
6. Retention and protection
We retain enquiry and CRM records only for as long as reasonably needed for follow-up, service, dispute, security and legal purposes. Records should be reviewed periodically and deleted or anonymised when no longer needed.
We use access controls, authenticated service connections and reasonable technical and organisational safeguards. No internet system can guarantee absolute security.
7. Your requests
You may ask to access or correct your personal data, withdraw consent, stop promotional messages, or raise a privacy concern. Email inquiry@lgsubscribe.asia with enough information to identify the relevant record. We may need to verify your identity before acting.
If you remain concerned, you may contact Malaysia’s Personal Data Protection Commissioner through the official channels published at pdp.gov.my.
8. Updates
We may update this notice when the enquiry flow or legal requirements change. The current version and effective date will be shown at the top.